About this document
Segmentare Tintire Pozitionare by Sabrina_Ciulac_5239 is a document available to read on EtoBox.
Market segmentation can be defined as: breaking down the total market for a product or service into distinct sub-groups or segments. Market segmentation is the process of selecting those groups of customers that the company is best able to serve. The sequential steps in this process are segmentation, targeting and positioning.
- Author
- Sabrina_Ciulac_5239
- Language
- EN